Choosing the Right Brand

You’re most likely here because you’re in the makeup network marketing industry or you’re considering it. It’s not easy to know what sets a good business opportunity apart from the rest. Which is why it’s important to conduct good research. And good research doesn’t mean blindly trusting everyone’s opinions. Good research is about discovering truthful information from honest sources. After being in this industry for over 6 years, I’ve seen it all. And I’ve heard it all. There’s a lot of untruthful, dishonest, information that floods the internet. So when it comes to finding an opportunity in the makeup direct sales industry, use proper discernment. My personal journey has led to over $2 million in personal sales, $25 million in team sales, and a team of over 3,000 affiliates. I’ve come to realize the factors that matter most when partnering with a makeup network marketing brand such as Bellame.

Personal Branding is Key in Network Marketing

The first is personal branding. When I started in network marketing, I focused solely on the company I was working for at that time. My thinking was that their branding would carry my sales. But over time, I learned that’s not how social media works. There’s a reason the term Influencer became so popular. Because quite frankly, we are all influencers when we use our personal branding and social media accounts to drive business. Your clients follow you because of you, not because you identify with a certain brand. Your personal brand is what resonates with people. It’s what gets them to trust you, to buy from you, and even to join your team.

I encourage you to find a company that gives you the tools, resources, and encouragement to flourish in your personal branding. Dodge the companies that lay out strict policies around affiliations with other brands. To me that’s a red flag.

Check out this free resource I wrote on personal branding

Does Your Brand Prioritize the Customer

I absolutely love working in makeup! It is hands down one of the most creative and rewarding career paths. What I personally love is the art of makeup and the art of sales – ultimately helping people solve problems. The beauty of working with a direct sales beauty company is that you get to do both! But success in this industry is not simply selling as many products as possible. No, it’s so much more than that. It’s about building relationships, creating lasting value, and having a real connection with your audience. To find true success in this industry, you have to serve your customers. It’s our job to help them look and feel their best all while believing in the formulas they include in their routines.

Signs of Customer Prioritization

• Quality Products: They offer high-quality products that are effective, safe, and beneficial to customers. Their products meet or exceed industry standards and provide real value.

• Customer-Centric Policies: Customer-friendly returns, refunds, and exchange policies, which allows customers to buy with confidence.

• Transparency: Product info, including ingredient lists, sourcing, and manufacturing processes.

• Responsive Customer Support: They have a well-trained customer service team that is easy to reach and responds quickly.

• Customer Reviews and Testimonials: The company encourages and features authentic reviews from customers.

• Loyalty Programs: They offer rewards to loyal long term customers making them feel appreciated over time.

Bonus: If you want to learn how to better understand your customers, take a peak at this quick read on how to build trust and uncover their needs.

Bellame as Example

Everything clicked for me when I first discovered Bellame back in 2022. I quickly realized their values lined up with my own. Which if I had to put into words, is to help women improve their beauty routine with proper education all while providing them with luxury, scientifically proven, effective makeup and skincare formulas. Ultimately, they desire to create high-quality products while building a culture where every affiliate can thrive.

Through Bellame’s “Omni Marketing,” I found a compensation plan that rewards not only for recruitment but for actual sales, giving me the flexibility to work with my team and my clients in a way that reflects my personal goals. Bellame allows me to focus on what I’m truly passionate about: selling products that work and inspiring others to reach their full potential. It’s a business built on both success and integrity.

The Omni Marketing Difference

What do I mean when I say Omni? Traditional network marketing compensation plans are built to entice and reward recruiters, meaning the affiliates who recruit other affiliates. It’s the people who want to build and manage a team of sellers beneath them. This approach works if that’s your goal. However, that’s not everyone’s desire. The digital world is full of sellers who simply want to sell a good product. Omni allows for that.

It gives people who simply want to sell great formulas to their clients the same opportunity to earn extremely well and grow. The issue is that a comp plan designed to only reward a recruiter will leave these great sellers behind. And that’s where things can go wrong for many people in the industry. If you’re like me, you thoroughly enjoy the art of selling, you love helping clients find quality beauty products, and you get major satisfaction from earning commissions by your efforts to serve them.

Omni Marketing by Bellame ensures the compensation plan rewards both the seller and the recruiter.

Ready to Get Started in Makeup Network Marketing?

If you’re considering this industry, obviously I encourage you to look into Bellame. Ultimately, your personal brand and your customers is what matters most, so base your decision on that and not what’s trendy, new, or being talked about. Base it on being able to build a long term business alongside a brand that has your back. If you enjoyed this read and want to seriously discuss my mentorship – let’s have a conversation.